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Launching Kohl's New Brand Platform

Brand + Broadcast + OLV

Everyone knows Kohl's, but not everyone knows what to think of Kohl's for. We launched a new campaign designed to carve out Kohl's role as the first place families should go when life gets real.

State Farm "Not The One"
00:46
State Farm "Cleveland"
00:15
State Farm "Aftermath"
00:15
State Farm "Life Saver"
00:15
State Farm "Wrong One"
00:15
State Farm "Real Upgrade"
00:30
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